TY - CHAP U1 - Buchbeitrag A1 - Mouton, Madeleine A1 - Weidmann, Karl-Heinz ED - Kempter, Guido ED - Mayer, Horst O. ED - Weidmann, Karl-Heinz T1 - How much does packaging influence consumer choices in regards to buying organically? T2 - design2product. Beiträge zur empirischen Designforschung. Die Generation Plus Y1 - 2014 SP - 133 EP - 143 PB - Bucher CY - Hohenems u.a. ER -