Open Access

Trevor Howard

• The control measures for the COVID-19 pandemic, early 2020, caused a chain reaction that eventually led to a shortage of components in the electronic manufacturing industry. A lack of components meant that the production and sales were interrupted or even stopped. For many electronic manufacturing firms, this was seen as a crisis. A crisis is mostly divided into three phases called the pre-crisis phase, crisis management and post-crisis phase. The pre-crisis phase involves an environmental assessment and setting up of crisis management teams, and plan. The crisis management phase has to do with the collection and interpretation of information and the mitigation of the crisis. The post-crisis phase looks at learnings from the crisis. In this paper it was investigated how the electronic manufacturing firms in Vorarlberg managed the crisis in the period between 2020 and 2022. The overall aim was to get a full understanding of how it affected the operations regarding the respective crisis teams and which factors were considered most important for setting up the teams. Two basic criteria which had to be over-come was the uncertainty and lack of time. It was seen that even though the fundamental structure did not change, crisis teams were added in the form of a crisis management team and task forces. The task forces played a major role in getting an understanding of the problem and the effect it has on the business. The crisis management team, which includes high level managers from all affected functional areas, had to re-evaluate the high level strategy and decide what needs to be done, and who will be doing it. In order to do so, they needed to understand what the priorities are regarding components and products and then decide on the priorities regarding affected business. The new strategy was then handed down to the task forces for implementation. A major focus of this paper was also on decision making and how everything contributed to making decisions that had the right effect in resolving the financial crisis for the organizations.