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Beauducel, Andre
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The front end of Interdisciplinarity
(2015)
Horn, Sierk A.
Subsidiary capacity building in emerging markets
(2015)
Horn, Sierk A.
Interdisciplinary engagement as an acculturation process
(2013)
Horn, Sierk A.
Corporate Identity japanischer Unternehmungen im Wandel
(2003)
Horn, Sierk A.
Powerbrands: Resurrecting a magic concept
(2002)
Horn, Sierk A.
The strategies of Japanese firms in emerging markets
(2010)
Horn, Sierk A
;
Forsans, Nicolas
;
Cross, Adam R
Strategisches Identitätsmanagement transnationaler Unternehmen
(2000)
Horn, Sierk
Konsumgütermarketing in Japan
(2001)
Horn, Sierk
In search for global integration and coordination. Corporate identity strategies of German transnationals
(2002)
Horn, Sierk
Sponsorship
(2006)
Horn, Sierk
Marktforschung in Japan
(2009)
Horn, Sierk
Marketing strategies
(2018)
Horn, Sierk
The changing role of China in the transformation of corporate Japan
(2009)
Cross, Adam R.
;
Horn, Sierk A.
The spatial redistribution of Japanese direct investment in the United Kingdom between 1991 and 2010
(2013)
Buckley, Peter J.
;
Horn, Sierk
;
Cross, Adam R.
;
Stillwell, John
Japanese foreign direct investment in India: An institutional theory approach
(2012)
Buckley, Peter J.
;
Cross, Adam R.
;
Horn, Sierk A.
Japanese multinational enterprises in China: successful adaptation of marketing strategies
(2009)
Buckley, P.
;
Horn, Sierk A.
Intelligence structure test
(2010)
Beauducel, Andre
;
Liepmann, Detlev
;
Horn, Sierk
;
Brocke, Burkhard
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